Lessons from 2024 Recalls

Recalls often stem from preventable errors or oversights such as process gaps, supplier failures, human error, maintenance issues and inadequate training.


Food safety has always been a non-negotiable priority in the food manufacturing industry. Yet, 2024 has served as a stark reminder that even well-established brands can face serious challenges. Recalls involving household names and reputable brands have raised important questions about the root causes of food safety issues and how organizations can go beyond compliance to create a truly robust safety culture. 

Let’s explore what drives these issues, why a compliance-only approach falls short, and how a more comprehensive strategy can mitigate risks, protect your brand, and enhance both employee and customer safety. 

Understanding the Root Causes of Food Safety Failures 

Recalls often stem from preventable errors or oversights. Key causes include: 

  • Process Gaps: Inadequate cleaning, sanitation, or process controls can lead to contamination.

  • Supplier Failures: Issues within the supply chain, such as raw materials contaminated before arrival. 

  • Human Error: Poorly trained staff or inconsistent adherence to protocols. 

  • Aging or Poorly Maintained Equipment: Outdated machinery that cannot meet modern safety standards; or equipment that does not undergo proper routine maintenance. 

  • Inadequate Training: Employees may lack the knowledge or skills needed to perform tasks correctly, leading to errors in processes, insufficient quality assurance, or missed signs of contamination risks.  This typically results from compliance-based training approaches.   

 The common thread? These failures are rarely due to a lack of knowledge about food safety regulations. Instead, they reflect weaknesses in execution, culture, and training. 

The Pitfalls of a Compliance-Only Approach 

Food manufacturing companies often invest heavily in food safety training to meet regulatory requirements. While this is essential, limiting structured training and processes to compliance standards has significant risks: 

  • Missed Opportunities: Compliance alone does not foster proactive problem-solving or continuous improvement. 
  • Employee Turnover: Workers may feel undervalued or overburdened by rigid, checklist-driven protocols without understanding their purpose. 
  • Safety for All: A narrow focus on food safety can overlook employee safety, which is equally critical to operational success. 
  • Brand Risks: When recalls occur, public trust can plummet, leading to long-term brand damage. 
  • Financial Consequences: Beyond the direct costs of a recall, companies face lost sales, legal fees, and waste 

How to Build a Holistic Safety Culture 

To move beyond compliance and safeguard your business, consider these actionable strategies:

Integrate Employee and Food Safety

Safety culture starts with your workforce. When employees understand how their safety ties into the quality of the product, they become more engaged and proactive. 

  • Implement an employee safety committee comprised of front-line workers from various production lines and regularly solicit feedback 
  • Regularly solicit employee feedback on safety protocols. 
  • Conduct safety and CCP audits to identify potential hazards for both employees and products.

Enhance Training Programs

Invest in dynamic, ongoing training that goes beyond the basics of food safety. 

  • Use real-world scenarios, including past recalls, to drive home the importance of vigilance. 
  • Incorporate digital tools, such as e-learning platforms, to make training accessible, engaging, and available in their native language. 
  • Train employees on recognizing risks outside their immediate tasks, such as spotting supplier issues, signs of equipment failure or ineffective PPE. 

Emphasize Maintenance Training

Equipment failures and poorly maintained equipment are a common cause of food safety and operational issues. Structured maintenance training ensures that employees understand how to properly operate, clean, and maintain machinery to prevent breakdowns and contamination risks. 

  • Equip your team with the latest knowledge and skills to keep your facility running at peak efficiency. 
  • Incorporate preventative maintenance protocols into cross-training programs to ensure continuity during staffing changes. 
  • Use maintenance data to identify trends and proactively address recurring or potential issues. 

Promote a Culture of Accountability

Empower your team to take ownership of safety initiatives. 

  • Encourage employees to report near-misses or safety concerns without fear of retribution. 
  • Recognize and reward individuals and teams who demonstrate exceptional safety practices. 
  • Lead by example—management must visibly prioritize safety in daily operations. 

Lessons from 2024: Turning Challenges into Opportunities 

The recalls of 2024 underscore the high stakes of food safety. But they also highlight opportunities for growth. By addressing root causes and broadening the scope of your safety initiatives, you can: 

  • Reduce the likelihood of recalls 
  • Protect your employees and customers 
  • Build trust and loyalty with consumers 
  • Strengthen your bottom line by minimizing costly disruptions 

In such a competitive and highly-regulated industry, the companies that thrive are those that treat food safety not as a box to check but as a cornerstone of their operations. By embracing a holistic approach, you can move beyond compliance and set a new standard for safety, quality, and excellence. 

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